We Supply The Turf.
We Help Grow
Your Business.
Let’s grow your business together. Direct turf sourcing for your jobs, plus a partner program built to help you sell smarter, operate better, and reach your goals.
Serving California landscape contractors, turf installers, hardscape and outdoor construction companies, and commercial buyers.
Materials For The Job.
Support For The Next One.
Turf Supply Partner is a California turf supply and contractor partnership platform. Most contractors arrive for one of two reasons: they need a dependable wholesale turf supplier for jobs already on the calendar, or they want help turning more of their quotes into signed work. You can start with either — the growth program is optional and reviewed individually with each prospective partner.
Bid With The Right Turf Conversation.
Turf is easier to quote when someone on the supply side knows the application. We work through the surface the job actually needs, what it takes per square foot, and what roll coverage means for your material order — before the number goes to your customer.
- Trade pricing and product options reviewed for your business
- Application-matched recommendations across landscape, pet, putting green and sports turf
- Roll coverage, cut lengths, lead times and delivery planned around your install dates
Get Found. Get The Call. Follow Up.
Approved partners can access an included marketing-support program built for contractors who are good at the work but have no time to chase visibility. The aim is straightforward: get found locally, earn the call, and follow up before the lead goes cold.
- Google Business Profile, local search visibility and review support
- Partner-branded CRM so inquiries get tracked instead of lost
- Guidance matched to your service area and the work you want more of
Trade pricing, program terms and inventory availability are confirmed during partner review. Marketing support is provided where available and is not a guarantee of leads, rankings or revenue.
Four Turf Surfaces.
One Sourcing
Conversation.
Turf Supply Partner sources artificial turf for California contractors through Superior Turf Direct. Every application has a different face weight, pile height and backing, so we start with the surface the job actually calls for — then confirm quantities, lead times and delivery.
Residential and commercial landscaping, from front yards and amenity spaces to full commercial grounds.
Built for dog runs and relief areas. Elite Pet 80 runs a 1.25 in blade at 60 oz per square yard.
Golf and premium outdoor projects where roll, ball speed and a tight surface matter.
Athletic and recreational applications that take repeated traffic and need durable backing.
Turf materials are supplied through Superior Turf Direct. Product specifications, roll coverage and warranty terms are confirmed by the manufacturer at the time of order.
Growth Support That
Goes Beyond
Materials.
Materials win the job you already quoted. Visibility wins the next one. The partner program covers the parts of running a contracting business that usually get pushed to the weekend — being findable in local search, looking credible when a homeowner or property manager checks you out, and replying fast enough to stay in the running.
Google Business Profile Support
Your profile is what most local buyers see first. We help keep it accurate, correctly categorised and active, so nearby customers find you instead of a competitor two towns over.
Local SEO + AI Visibility
Strengthen how your business shows up in local search results and in the AI assistants buyers increasingly ask for contractor recommendations.
Reputation Management
Review generation and response support, so the proof of your work is visible to the next person comparing three contractors.
Partner-Branded CRM
Capture every inquiry in one place and follow up on a schedule, under your own brand rather than a shared inbox.
Marketing support is provided where available and subject to program terms. Specific deliverables, onboarding, availability and inclusions are confirmed in writing before the program begins.
Built For Teams
That Build
Outdoors.
Turf turns up in a lot of different scopes. Whether it is the whole job or the finish on a larger outdoor build, the sourcing conversation is the same: which surface, how much, and when it needs to be on site.
Landscape Contractors
Residential and commercial landscape installs, including commercial landscaping companies running recurring grounds work.
Turf Installers
Specialist crews running turf as a core service line, where material consistency and roll coverage drive the margin.
Outdoor Builders
Hardscape companies and outdoor construction firms adding turf to patios, decks, pool surrounds and outdoor living builds.
Commercial Buyers
Facilities teams, HOAs, property managers and developers sourcing turf for grounds, amenity spaces and common areas.
A California Turf
Supply Partner
For Contractors.
Turf Supply Partner is a California-based turf supply and contractor partnership platform helping outdoor professionals access turf materials and business growth resources. Material moves statewide through Superior Turf Direct, so the same trade desk supports a Southern California install and a Central Valley or Bay Area job.
Regional Availability
Factory-direct turf moves to job sites across California, with delivery coordinated around your install schedule rather than a fixed route.
Contractor-Focused Sourcing
Trade pricing and application-matched recommendations, quoted for the crew doing the work rather than a retail walk-in.
Material Support
Help matching face weight, pile height and backing to the application, plus roll coverage and cut lengths worked out before you bid.
Delivery timing, coverage and availability are confirmed per project during the partner conversation.
Start With Your
Business. Build
From There.
No pitch deck and no long onboarding. Tell us what you build and where you build it, and we will say honestly whether the supply side, the growth side, or both make sense for your business.
Tell Us Who You Serve
Service area, company size, crew count and the turf projects you typically bid.
Pick Your Priority
Need material for jobs already on the calendar, growth support for the pipeline, or both? Tell us where to start.
Review The Partnership
We confirm sourcing, trade pricing, inclusions, marketing scope and next steps in writing before anything begins.
Clear Answers.
No Surprise
Promises.
Common questions about how the partner conversation works before you book a call.
What does Turf Supply Partner do?
Turf Supply Partner is a California-based turf supply and contractor partnership platform. We help outdoor professionals source artificial turf through Superior Turf Direct and, for approved partners, access business growth support such as local visibility, reputation tools and lead follow-up.
Can I request turf supply without joining the growth program?
Yes. Turf sourcing and the growth program are separate. You can work with us on materials only, and the marketing support stays optional and is reviewed case by case.
What types of artificial turf do you supply?
Four applications: landscape turf, pet turf, putting green turf and sports turf. Each uses a different face weight, pile height and backing, so the right surface depends on the job. The full catalog is available at Superior Turf Direct.
Does "included" cover every CRM, SMS and AI charge?
No. Included means the partner-program services listed in your written terms. Third-party usage costs such as SMS, email or AI credits are billed separately and disclosed before onboarding.
Who is the partner program for?
Landscape contractors, turf installers, hardscape and outdoor construction companies, commercial landscaping crews, and commercial buyers such as facilities teams, HOAs and property managers.
Do you deliver turf across California?
Turf moves factory-direct statewide through Superior Turf Direct. Delivery timing and coverage for your specific job site are confirmed during the partner conversation.
Is the marketing program available to every business?
Not automatically. Availability depends on service area, business type and current program capacity. We confirm fit during the partner review before anything begins.
Will this partnership guarantee leads or search rankings?
No. No one can guarantee leads or rankings. The program improves visibility, trust signals and follow-up speed — results vary by market, pricing and how quickly you respond.
Let's Grow Your Business Together.
Start with a short conversation. We will go through the turf materials your jobs call for, how sourcing and delivery would work in your service area, and whether the growth program is a fit.
- Turf supply access — trade sourcing across four turf applications
- Business growth support — visibility, reputation and follow-up
- Partner resources — guidance matched to your service area
A Partner In Your Next Project.
Quality turf sourcing. Reliable materials. Real support for your business.
Get the turf materials you need, on time.
Tools to help you grow and get found.
Support for contractors across the state.
Built for continued success.
Prefer email? Reach us directly at sales@superiorturfdirect.com.
Explore Partner Fit.
Tell us the basics and we will follow up from a real person — usually within one business day.